Mumbai, India · IB Diploma, The Cathedral and John Connon School

Hi, I'm
Aastha.

Builder. Researcher.
Singer.

Hi, I’m Aastha Mehta, a student from Mumbai, India who likes exploring what happens when ideas meet the real world. From designing products and studying businesses to writing poetry and performing on stage, I’m interested in how things work, how they could work better, and what it takes to turn an idea into something real.

Portrait of Aastha Mehta
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Notice the gap Build a solution Create an impact
01 About me

Curiosity,
put to work

Exploring ideas, questioning assumptions, and turning curiosity into action

My work spans healthcare innovation, entrepreneurship, and research, from developing assistive wearable technology to exploring how businesses can create opportunities within communities. These experiences have taught me that building a solution involves more than identifying a problem. It requires listening to the people affected, questioning initial assumptions, and understanding the practical realities that determine whether an idea can work.

I'm particularly interested in the relationship between business and technology: how products are designed, how decisions are made, and how innovation can be made both accessible and sustainable. I enjoy moving between research, experimentation, and collaboration, learning from perspectives that challenge my own along the way.

Beyond my independent projects, I work with students and community initiatives to make entrepreneurship more accessible and encourage others to explore their ideas. Across these experiences, I'm driven by a common question: how can we turn good ideas into solutions that make a meaningful difference?

View Resume
60+ Students on OmniEd's pilot at Yasham NGO
Top 250 Blue Ocean Competition, out of 23,000+ entries
250+ Students reached through my bootcamps
₹100K+ Raised for Yasham NGO through Chains
No. 4 National rank, Thapar Young Entrepreneurs Academy
Grade 8 Trinity College London, Rock and Pop Vocals
02 How I work

Beyond.
One Thing.

From building products and studying businesses to working with communities and making music.

✳ 01 / BUILD

Venture building

Taking an idea from a sketch to a prototype with an eye on the problem they solve, the people they serve, and the business behind them.

⌕ 02 / RESEARCH

Research & insight

Exploring consumer behaviour, analysing data, and understanding what drives business decisions.

03 / COMMUNITY

Teaching & community

Working with students and communities to develop ideas, learn from one another, and make entrepreneurship more accessible.

♫ 04 / CREATIVE

Music & Writing

Singing, writing poetry, and exploring creative interests beyond business.

03 Outside of building
Aastha performing on stage ON STAGE · AHMEDABAD

A different kind of making

Outside of
building.

01

Singing

I sing rock and pop and have completed Grade 8 with Trinity College London. I’ve performed at Tanishq and Tarun Tahiliani corporate events and at public shows. Through the Chains Initiative, I also use live performances to raise money for Yasham NGO.

02

Writing

I write poetry about identity, city life and social justice, and publish it on The Prolific, a platform I started in 2023. My work has been shortlisted for the Bennington Young Writers Awards and the John Locke Essay Competition.

The Prolific
04 Selected work

From ideas to action Projects I've explored, ideas I've developed, and work that's taught me something along the way

Dive into
my work.

Things I have designed, built and put in front of real people.

02 / ENTREPRENEURSHIP 2024 — PRESENT

Entrepreneurship
Bootcamps

Four hours. One idea. One pitch.

Programme Designer & Facilitator

I designed four-hour entrepreneurship bootcamps for students at NGOs and public schools. In one session, students develop an idea, design a product, work out costs and pricing, and pitch it to the room. I adapt each session to the students, using Gujarati, Hindi or English.

200+ students 5 NGOs & public schools Gujarati, Hindi & English Self-initiated
Students gathered for an entrepreneurship workshop
Make an idea. Make it real. 02 / 06
03 / EDUCATION & TECHNOLOGY 2024 — PRESENT

OmniEd

Taking NGO classrooms off paper.

Founder

While tutoring at Yasham NGO, I noticed how much time teachers spent on attendance registers and handwritten progress notes. I have built OmniEd to bring attendance, syllabus tracking and progress reports into one place. It is designed to work on entry-level phones with limited data and is being piloted with more than 50 students at Yasham.

Piloting at Yasham NGO 60+ students
Aastha leading a lesson in a classroom
04 / MARKET RESEARCH2026

India 2036

How will India look in ten years? I asked the people building its businesses.

Independent Researcher

I interviewed six business leaders across industries to explore how Indian consumer behaviors are changing and where demand may be heading. The final compiled report is in the process of being published.

6 leader interviewsCross-industry
View Publication
Aastha leading a lesson in a classroom
05 / RETAIL STRATEGY2026

Franchise Model
Analysis

Same name on the sign. Very different deals behind it.

Independent Researcher

Who owns a store, who runs it, and how does a brand stay in control? I compared 2 brand’s franchise structures, looking at ownership, brand control and store economics. I turned the research into a bound report and presentation for a retail audience.

Tanishq & FabIndiaFOCO · FOFO · COFO
Aastha leading a lesson in a classroom
06 / PLAY & STORY2025

Suspecto

A murder mystery game, from the first clue to the Amazon listing.

Creator

I spotted a gap in India’s party-game market and created Suspecto, an original murder mystery game- from the story, characters and clues to the packaging. I worked through the decisions involved in bringing it to market, including pricing, production and sales. Suspecto is available on Amazon and has also been sold at live events such as Soundrise.

Sold on AmazonLive event sales
Aastha presenting her Suspecto murder mystery game at an event
A case for curious minds. 06 / 06
05Experience

Research & analysis

Experience.

Experiences that have taken me beyond my own projects and introduced me to how businesses work in practice.

2026

Titan Company Limited · Tanishq

Why do customers love Tanishq, and why do some walk away?

Data & Strategy Analyst · 2026

I analysed 2 years of customer feedback from Tanishq (India's largest & leading jewellery brand) stores across India to identify why some visits did not translate into purchases and where the customer experience could improve. By understanding product and process gaps, I developed a strategies to improve store interactions and conversion. Some of these were adopted by Titan Company.

2024
— 2025

Group Trident

How a business runs behind the scenes.

Business Operations Intern · 2024 to 2025

At Group Trident, I explored the business behind a multi-brand retail operation, where different brands operate through franchise partnerships. I worked across areas including import-export processes, franchise-related operations and compliance, while understanding and interpreting reports and learning how different franchise brands operate within a shared retail ecosystem, how business decisions are made, and how operational and commercial priorities are balanced.The experience gave me a closer look at how a retail business coordinates different brands, manages its operational requirements and keeps everything running behind the scenes.

2022

DevX Company , Digital Marketing Intern

Created blog content and contributed to digital marketing initiatives, exploring how startups build their brand presence and reach target audiences. Worked on content strategy and audience research while developing an understanding of SEO and how it improves online visibility.

06Community

Build with people

Community.

The work I do with and for the people around me.

01 / WOMEN & ENTREPRENEURSHIP

Udyam She

Founder · 2025 to present

Udyam She helps middle-aged women explore and plan small businesses of their own. Through a series of sessions, I work with women on pricing, start-up costs and managing money, helping them turn an idea into a practical launch plan. More than 30 women have taken part so far, and starting generating income.

02 / EDUCATION

Yasham NGO

Volunteer Teacher · 2022 to present

Every week, I tutor more than 20 students in English and Maths. I also designed a progress-tracking platform that coordinators now use across the programme. What I saw in these classrooms led to OmniEd and to my entrepreneurship bootcamps.

Baked goods prepared for a Chains Initiative fundraiser
03 / FUNDRAISING

Chains Initiative

Founder · 2023 to present

The Chains initiative combines home baking done by me and my live vocal performances to raise money for NGOs. Across multiple events, we have raised money for various NGOs.

04 / SUSTAINABILITY

Waste Management Initiative

Core Committee · 2024 to present

I was part of a five-member core team that introduced a building-wide waste segregation system. We ran awareness campaigns for residents and staff members, and unsorted waste fell by about 40% within one term.

5-member core teamSchool-wide system~40% less unsorted waste
08Get in Touch

Have an idea, a question about my work, or just want to say hello?

Let's
connect.

I'd love to hear from you.

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